Keeping short business names from Kevin Preston's blog

When it comes to memorizing something, the shorter it is, the easier it becomes.


Similar is the understanding when it comes to business names. Branding your startups is one of the most important tasks. Some might feel that it is the easiest one, while on the other hand, a few might consider it to be the most difficult and confusing one. Your business or the brand name has the most important role in representing your startup.


The first thing that people would know about your startup is the business name.


A long confusing business name makes it difficult for the readers to understand the exact offerings. Not only this, the most crucial drawback for long brand names is that it is equally difficult to remember and recall at the time of any requirement, which in turn also hampers the word of mouth publicity.


The best solution to avoid all these hindrances for business promotion is to keep your business name short but meaningful at the same time.


Startup names with up to two words can be considered to be the best option. This way it will help in fulfilling all such requirements and would also meet the criteria of being in relevance of the work profile.

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By Kevin Preston
Added Sep 30 '22



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