It's no secret that your company's website is an important part of building and keeping its brand. The pictures you use on your website can give people a strong sense of trust in your knowledge and skills as a professional.

How do you feel when you go to a website and see pictures that look like they were taken in the 1980s or when you go to a "about us" page and don't see any pictures of the "people" behind the brand?

It's important to know that even if your website looks great and has well-written content, customers might not want to do business with you if they can't connect with it right away.

Putting dance headshots Seattle of your team members on your website is one of the best ways to make it seem real. We're not talking about using a stock photo of a group of young, professional models giving each other a high-five while wearing fake smiles to represent your business. We're talking about real pictures of your real employees in the office, working on projects, meeting with clients, and, most importantly, having their headshots taken professionally. 

Conveys professionalism

No matter what kind of service or product your business provides, you want to come across as professional. When you are professional, your customers will trust your knowledge, listen to your advice, and want to work with your company in general.

When an experienced, professional portrait photographer Seattle takes headshots of your employees, it shows that your company cares about your brand and the job at hand. If you look professional, potential clients and even future employees will be more likely to do business with you and trust your knowledge from the first meeting.

Expresses personality

Headshots are a great way for your team and your business as a whole to show who they are. You want the headshots of your team to show that your company is a professional one. If you run a law firm, your team may want to wear suits and look friendly but experienced. If you own a restaurant, you might want to take photos at the restaurant and show the chefs at work.

Maintains relevancy

In the digital age we live in now, any business that wants to be successful for years to come needs to stay current. One of the best ways to stay relevant is to be real. People want to know the real people behind your brand.

Supports and enhances skills

Your website's logo, colors, fonts, images, and content all work together to support your brand, which is meant to show what you stand for and how knowledgeable you are. Headshots are one of the best ways to show your customers what your brand is all about, which shows that you are an expert in your field.